KnowBe4 Expands Into South Africa by Acquiring Popcorn Training

Company continues its expansion of the world’s largest library of security awareness training

Topics: Social Engineering, Security Awareness Training, KnowBe4


KnowBe4, the world’s largest security awareness training and simulated phishing platform, announced the acquisition of Popcorn Training, a security company based in Johannesburg and Cape Town, South Africa. The acquisition will add fifty-two new training modules to the KnowBe4 library. Popcorn will operate as an independent subsidiary of KnowBe4.

Stu Sjouwerman, CEO of KnowBe4 stated, “We are delighted to have a new creative content team on board and are very enthused about expanding our footprint into South Africa. Popcorn’s appearance in the 2016 Gartner Magic Quadrant as a visionary highlighted their drive to create unique content and we are happy to bring these additional modules to our customers.”

Popcorn’s CEO, Anna Collard said, “We are excited about becoming part of the KnowBe4 family for a number of reasons. Firstly, it will allow us to expand our offering and integrate with KnowBe4's best of breed phishing & training solutions. Secondly, by becoming KnowBe4's representative for the African region, we look forward to building content and solutions that are applicable to the African context. Thirdly, the transaction enables us to continue to grow and to stay focused on what we love doing, which is creating high-quality cyber security awareness content.”

As long as users can be duped into clicking a malicious link or attachment, cyber-criminal organizations are going to continue to take advantage of it. The bad guys are continually testing their latest malware against security software and hardware solutions. Endpoint protection helps protect against a portion of this malware but does not eradicate the problem of social engineering. KnowBe4 is focused on helping IT manage the problem of social engineering to enable users to make better security decisions.

About Popcorn Training

Popcorn Training is an award-winning security awareness training provider based in Africa with a global customer base, focused on producing engaging content.

About KnowBe4

KnowBe4, the provider of the world’s most popular integrated new-school security awareness training and simulated phishing platform, is used by more than 16,000 organizations worldwide. Founded by data and IT security expert Stu Sjouwerman, KnowBe4 helps organizations address the human element of security by raising awareness of ransomware, CEO fraud and other social engineering tactics through a new-school approach to security awareness training. Kevin Mitnick, internationally recognized computer security expert and KnowBe4’s Chief Hacking Officer, helped design KnowBe4’s training based on his well-documented social engineering tactics. Thousands of organizations trust KnowBe4 to mobilize their end-users as the last line of corporate IT defense.

Number 231 on the 2017 Inc. 500 list, #50 on 2016 Deloitte’s Technology Fast 500 and #6 in Cybersecurity Ventures Cybersecurity 500. KnowBe4 is headquartered in Tampa Bay, Florida with European offices in England and The Netherlands. For more information, visit and follow Stu on Twitter at @StuAllard.

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